Barcelona Memòria Fotogràfica opens its doors at the IDEAL

BARCELONA MEMÒRIA FOTOGRÀFICA is the first immersive experience of the city of Barcelona through the eyes of six of the country’s best photographic artists.  It is a totally new view of the city in the 1950s and 1960s combining digital art and the spectacular photographs of Francesc Catala-Roca, Oriol Maspons, Leopoldo Pomés, Joana Biarnés, Xavier Miserachs and Colita. The experience is delivered via large-scale, 360o immersive pieces, virtual reality, projections, and interactive installations powered by artificial intelligence.

The experience is open to all from October 1st.  The immersive room is home to the production Sis mirades (Six Views), which occupies the largest space in the digital art centre. The Eyesberg studio scanned the original negatives with AI powered applications and then projected them on previously unseen scales.

The 360o, stereoscopic virtual reality installation Barcelona a través del temps (Barcelona through Time) is on show in the virtual reality room. During the COVID-19 lockdown, footage of locations such as the Port of Barcelona, Las Ramblas and the Pedrera rooftop, amongst others, was recorded. These hubs, which in normal circumstances are heavily transited places bustling with life, are seen totally devoid of any human activity.  Each of these locations corresponds to one of the most emblematic photographs in the exhibition and, during their visit, viewers will be able to travel though time between the original and modern images of the city.

Another experience on offer is Fotomaton IA (AI Photo Booth), with the interactive installation Barcelona dins teu (Barcelona inside You) from Sergio Albiac.

The inauguration of these virtual encounters was attended by the minister for culture Àngels Ponsa and the mayor of Barcelona, Ada Colau.

More information and opening times here.

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